Inside the Shift: Sanjeev Nanda on Why Hotels Must Rethink Their Purpose

Sanjeev Nanda

Inside the Shift: Sanjeev Nanda on Why Hotels Must Rethink Their Purpose

The hotel industry is witnessing a significant shift. As guest expectations grow more nuanced, Sanjeev Nanda, an authority in global hospitality, sees an exciting transformation: the rise of hybrid hospitality spaces.

The Evolution of the Hotel

Modern travellers want more than a room. They seek connection, flexibility, and relevance. Hybrid hotels blend co-working lounges, wellness corners, art displays, and community events into the fabric of hospitality.

“This is about meeting guests where they are in life,” says Sanjeev Nanda. “If your space allows for work, rest, and inspiration, you’re doing more than hosting, you’re enhancing their lifestyle.”

Function Meets Flexibility

The hybrid model makes every square foot count. A breakfast area becomes a workshop venue. A lounge transforms into a podcasting zone. Hotels become modular environments, adaptable to each guest’s personal and professional needs.

In Nanda’s view, these changes create emotional loyalty. “When your space flexes with a guest’s journey, it becomes memorable, and that memory is the foundation of brand loyalty.”

Leading by Example

From Amsterdam’s Zoku to India’s Social Offline, the shift is evident. These hotels invite both guests and locals, creating meaningful intersections of culture and commerce.

Hotels like The Fern are not just providing ergonomic workstations and rooftop pools, they are building community through design.

Looking Forward

“Hospitality is no longer just a service industry, it’s an experience industry,” concludes Nanda. “And experiences are richest when they reflect real life in motion.”

Leave a Reply